Privacy Policy.

Cenara Mar ("we", "our", or "us") operates the What She Wore mobile application (the "App") and the cenaramar.com website (the "Website"). This Privacy Policy explains how we collect, use, and protect your information when you use our services.

Information We Collect

Information You Provide

• Video URLs: When you share a video link with the App, we process the URL to analyze fashion content.
• Device Information: We collect a unique device identifier to maintain your scan history and improve our services.
• Contact Information: If you contact our support team, we collect your email address and message content.

Automatically Collected Information

• Usage Data: We collect information about how you use the App, including features accessed and interaction patterns.
• Technical Data: Device type, operating system version, app version, and general location (country/region) for localized shopping results.

How We Use Your Information

We use the information we collect to:

• Process video content and identify fashion items
• Provide relevant shopping links and product recommendations
• Maintain your scan history within the App
• Improve our AI algorithms and service quality
• Provide customer support
• Send important service updates (if you opt in)

Data Sharing

We do not sell your personal information. We may share data with:

• Service Providers: Third-party services that help us operate the App (cloud hosting, analytics).
• Affiliate Partners: When you click shopping links, retailers may receive referral information (but not your personal data).
• Legal Requirements: When required by law or to protect our rights.

Data Storage and Security

Your data is stored securely using industry-standard encryption. We retain scan history for as long as you use the App. You can request deletion of your data at any time by contacting us.

Your Rights

You have the right to:

• Access the personal data we hold about you
• Request correction of inaccurate data
• Request deletion of your data
• Opt out of marketing communications
• Request data portability

Children's Privacy

Our services are not intended for children under 13. We do not knowingly collect personal information from children under 13. If you believe we have collected information from a child under 13, please contact us.

Third-Party Links

The App contains links to third-party websites and retailers. We are not responsible for their privacy practices. We encourage you to review the privacy policies of any third-party sites you visit.

Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of any material changes by posting the new policy in the App and updating the "Last updated" date.

Contact Us

If you have questions about this Privacy Policy or our data practices, please contact us at:

• Email: [email protected]
• Support: cenaramar.com/support

California Privacy Rights

If you are a California resident, you have additional rights under the California Consumer Privacy Act (CCPA), including the right to know what personal information we collect and how it's used, the right to delete your information, and the right to opt out of the sale of your information (we do not sell personal information).

European Users (GDPR)

If you are in the European Economic Area, you have additional rights under GDPR, including the right to data portability and the right to lodge a complaint with a supervisory authority. Our legal basis for processing is legitimate interest (providing and improving our services) and consent (where applicable).